Benefits of a Responsive Website Design for Your Funeral Home
Don’t worry, we’ll cover everything you need to know about a responsive website design in this blog post! We’ll discuss what it means, how it works, and why it matters for your funeral home.
A Responsive Website Design Defined
Let’s get right to it. In a nutshell, a responsive website design means that your website responds to the device that your families are viewing it from. Devices like smartphones, tablets, and computers all have different screen sizes, so the same website design that doesn’t respond to the device type simply won’t do.
More families are accessing your website from a mobile device, so you can’t just design your website with desktop users in mind and assume that’ll cut it. But you don’t just have to take our word for it. Below are a few statistics about mobile device use and responsive websites:
- Per Pew Research Center’s Mobile Fact Sheet, 96% of Americans now own a cellphone, with 81% of those being smartphones.
- Per CNBC, by 2025, about three quarters, 72.6%, of internet users will access the internet via just their smartphones.
- Per Google, 74% of people who visited a mobile-friendly website said they’re more likely to return to that website again. They’re also 67% more likely to buy a website’s product or service when the website has a mobile-friendly design.
- Also per Google, 48% of users said that if a website wasn’t mobile-friendly, it makes them think that the company doesn’t care about their business.
How a Responsive Website Design Works
Before we get into why it matters, we want to give you a little background information on how a responsive website works. To put it in other words, the website automatically adjusts on its own depending on what device it’s being viewed on.
For example, below is what our SRS company website looks like on desktop. In the second screenshot, you’ll see that several adjustments are made for smaller screen sizes like a smartphone, such as the menu bar being condensed into the hamburger-style icon. This way, users don’t have to pinch and drag the screen to find information.
Why It Matters for Your Funeral Home’s Website
By having a responsive design, families won’t become frustrated and go elsewhere if they can’t easily navigate your website. Instead, they'll be able to easily navigate your website, and mostly importantly, have a better
obituary
viewing experience. This way, families can easily find their loved one’s obituary, the service information, leave a condolence message, and more from whatever device they’re using.
A responsive design also improves your firm’s search engine optimization. Since search engines like Google and Bing prefer websites that have a responsive design, your firm may rank higher on search engine results pages. So, this means when a family does an online search for funeral homes in your area, you’re more likely to show up higher on that results page.
With a responsive
SRS Website, your firm’s website will wow your families! To schedule a demo, fill out
this form and we will be in touch with you to get started!


